The Cultural Tent
Arabesque delivered the Ramadan Cultural Tent two years running. The most recent edition drew more than ten thousand visitors a day.
The work covered the full build and fit-out of the tent, the games programme, the cultural stage and the book fairs, alongside the live cooking station and Gergean corner, influencer marketing and full media documentation.
- Client
- Riyadh Region Municipality
- Year
- 2024 — 2025
- Discipline
- Ramadan programme
Scope of work
- Build & fit-out
- Full installation and fit-out of the tent.
- Programme
- Games, the cultural stage, book fairs, the live cooking station and the Gergean corner.
- Marketing & documentation
- Influencer campaigns and comprehensive media coverage.